CCTV's propaganda campaign against

On June 18th, China Internet Illegal Information Reporting Centre (CIIRC) published a report in its frontage condemning for spreading obscene contents.

The report, titled as “Strongly condem google for spreading indecent and obscene information”, said:


Recently the CIIRC had received and verified public complaint against for spreading obscene and vulgar information in massive scale. Such act has seriously violated the government's relevant regulations. Moreover, it is against the society's public morale and interest.

Founded on June 10, 2004, (CIIRC) is sponsored by the Internet Society of China and supported by the Ministry of Information Industry, the Ministry of Public Security, and the State Council Information Office of the People's Republic of China

Very quickly, CCTV in its evening news highlighted the CIIRC's condeming notice and had a follow-up story in its “focus interview”. The news feature gathered various public opinions from teachers, parents, university students and youth experts against

Part One

Part Two

Jason Ng from Kenengba transcribed the university student's interview in the second part of the feature story for analyzing the CCTV propaganda tactics:



My feeling is that obscene information in the Internet is extremely poisonous, especially that via's link, the poisoning effect would even be stronger.

For example, I have a classmate. He was like every other youth, very curious about such thing. Therefore, he visited porn site and lost his mind in it. Later, the government clean out the porn sites and he could not visit anymore. He then became better. However, he then discovered that via's search engine, he could open these kind of websites again. has more that kind of links. Then his condition got worse again.

The blogger pointed out that CCTV was trying to promote Green Dam after all the criticism against the software. Here is his explanation:




In order to counter all the criticism, the best way is not to block all the reports and informations, but to create another kind of report… How to create an atmosphere that the Internet is full of danger, obscenity within such a short period of time? The editor finality decided to pinpoint at search engine.

If they only tareget at a number of websites, it won't be convincing. Search engine is different, it is the entrance to the Internet and netizen can get whatever they want via search engine.

However, Baidu had already paid 40 million protection fee (ad contract) to CCTV, they can't pinpoint at it anymore. So becomes the target.

Another blogger, lyngle, also pointed out that CCTV is not fair towards and he compared the image search result between and by searching “mm” (standing for girls). Below are the screen captures of his finding:'s image search of “mm”
googlemm's image search of “mm”

In the twitter, there are a number of tweets saying that propaganda department has instructed major portal sites to promote the news to the frontpage. There are also speculation that anti-vulgarity is only a means to further censorship:

huyong CCTV fuck Google 再次证明,反低俗是手段,搞审查是目的。

CCTV fuck Google indicated that anti-vulgarity is only a mean, censorship in an end.

wenyunchao 这轮批判谷歌最直接的目的看来是当局不想让谷歌推出可用SSL方式访问的Search服务。

Probably the government doesn't want to see offering SSL service for its search engine.

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